pq by Ron Arad

We are

The antiordinary evolution of the eyewear industry

customized frames by Ron Arad
explore the collection

Lightness and flexibility

discover more
D-frame collection

The perfect union of function and beauty

discover more
New customized frames

You, without compromise

create your style
pq custom
Frames custom fit perfectly to your face, using laser scanning technology.
discover more
pq frames
Designed for those who live on the edge…the bright, beautiful, colorful edge.
discover more
drag to explore